Profit Intelligence

Decisions should not wait on a spreadsheet.

Today someone exports Shopify, ads and subscriptions, reconciles them and reports once a month. On Finsi, the SCOUT agent does that work every day from one set of verified numbers, so your team spends its time deciding, not reconciling.

Finsi Profit Intelligence dashboard showing a daily P&L and unit economics

First-customer P&L and item profitability

A first-customer P&L grid showing what a new customer really costs and earns you, fully loaded with ads, product costs and shipping, plus an item profitability workbench that does the same per product. Both are editable, so you fill in or adjust your costs and the numbers update.

A P&L that updates daily

Profit and loss built every day from Shopify, ad platforms and subscription providers. Nobody has to export, paste and reconcile before the next decision.

Numbers that mean the same everywhere

CAC, LTV, contribution margin and payback period are calculated once, with one set of definitions. SCOUT, your other agents and your reports all read the same figures instead of each inventing their own.

Revenue breakdown

Revenue split by initial orders, recurring subscriptions, e-commerce and one-time purchases, so you can see which revenue streams carry your profit.

Cost attribution

Costs from Meta Ads, Google Ads, shipping, COGS and platform fees are attributed to channels, so margin is visible per channel, not just in total.

Period comparisons

Compare any period against previous periods or custom baselines to spot trends and anomalies in your financial performance.

Margin alerts with a proposed next step

When margins drop below your thresholds or a cost spikes, SCOUT flags it and explains why. Any change it suggests goes to a person for approval first, and the decision is recorded.

Your financial picture, built every day.

Finsi pulls data from Shopify, your subscription platform, ad accounts and shipping providers into one warehouse and builds the P&L from it. Revenue, costs and margins are broken down by channel, product and customer type, with no manual pulls.

Finsi P&L dashboard with revenue and cost breakdown

Business dynamics at a glance.

Subscriptions, revenue and business events on one chart: new vs. cancelled subscriptions, recurring vs. initial revenue, and the events that explain the movement. SCOUT uses the same view when it tells you what changed.

Finsi Business Dynamics chart with subscription and revenue tracking

Frequently Asked Questions

1. How is the daily P&L generated?

Finsi connects to your Shopify store, ad platforms (Meta, Google), subscription providers (Recharge, Skio, Smartrr) and shipping carriers, and brings the data into one warehouse. The P&L is rebuilt daily by reconciling orders, refunds, ad spend, COGS, shipping costs and platform fees, so nobody on your team has to do it by hand.

2. What unit economics does Finsi track?

Customer acquisition cost (CAC), lifetime value (LTV), LTV-to-CAC ratio, contribution margin, payback period and average order value (AOV), at the cohort level. You can break them down by acquisition channel, product and time period to see which customers and channels are actually profitable.

3. Why should I trust an AI agent with financial numbers?

General-purpose chatbots will invent a figure when they do not have one. SCOUT does not calculate revenue or margin on its own: it reads metrics that Finsi calculates once, from one set of definitions in a semantic layer. Revenue, margin and new customer mean the same thing for every agent and every report.

4. How does cost attribution work across channels?

Finsi pulls spend from Meta Ads, Google Ads and other connected platforms and attributes it to orders and customers. Shipping costs are matched to orders via carrier integrations, and COGS can be set per product or imported from your existing systems. That gives you per-order and per-customer margins.

5. Which revenue channels are supported?

Shopify e-commerce orders, subscription platforms (Recharge, Skio, Smartrr, Loop) and one-time purchases. Revenue is categorized into initial orders, recurring subscriptions and one-time sales, so you can see which streams drive profit and how the mix changes.

6. Does SCOUT change anything on its own?

No. SCOUT reads your numbers and explains where profit comes from and where it leaks. If it suggests an action, such as a pricing or budget change, a person approves it first, it runs through Finsi, and the action is recorded. SCOUT only sees the data you give it access to.

7. What should I look for in ecommerce profit analysis software?

Three things: a P&L built from all your revenue and cost sources, cohort-level unit economics (CAC, LTV, contribution margin, payback period), and costs attributed to channels and customer segments. Finsi covers all three from Shopify, Meta and Google Ads, subscription platforms, shipping carriers and COGS, and lets agents work from those numbers instead of from exports.

8. How is Finsi different from an analytics dashboard?

A dashboard charts what happened, and someone still has to read it, reconcile it with other tools and decide. On Finsi, agents read one set of verified numbers, propose the next step with their reasoning, and a person approves it. Every action is recorded, and you can connect your own agents (Claude, ChatGPT and others) under the same rules.

9. Can Finsi track profit for a multichannel business?

Yes. Finsi brings Shopify, subscription platforms (Recharge, Skio, Loop, Bold), ad spend from Meta and Google, shipping from major carriers and configurable COGS into one P&L, and you can slice it by channel, product and cohort to see contribution margin per channel, not just gross revenue.

Take the month-end spreadsheet off your team

Tell us how your team builds the P&L today. We will show you how SCOUT can do that work every day, from numbers everyone agrees on.