Ads

Adjust ads in days, with every change approved.

Brands already running agents adjust campaigns in days, not after weeks of meetings. On Finsi, the PULSE agent reviews your Meta and Google Ads every day and proposes budget, campaign and creative changes with its reasoning. A person on your team approves each one. Finsi does not change ad spend unattended.

Finsi Ads view showing campaign performance and budget proposals from the PULSE agent

Account audit with approve-to-apply

Audits your Meta and Google account structure against best practice and shows exactly what is misconfigured. Where a fix can be applied through Finsi, you approve it and it runs, with a record. Historical health tracking shows whether the account is getting better or worse, and a Meta account-activity timeline shows what changed and when.

Campaign proposals from PULSE

Set your goals and limits. PULSE proposes campaign structure, audience targeting and bid strategy changes across Meta and Google Ads, each with the data behind it, for someone on your team to approve.

Creative from MUSE

The MUSE agent drafts ad creative, copy variations and headlines in your brand voice. Your brand rules and a human approval sit between every draft and your customers.

Creative fatigue detection

Detects when ad creatives are losing effectiveness and proposes replacements before performance drops.

Budget proposals, not silent changes

PULSE compares performance across campaigns, ad sets and creatives and proposes where budget should move. Nothing moves until a person approves it, and every approved change is recorded.

Performance on verified numbers

ROAS, CAC, CPM, CTR and conversion rates across all campaigns, read from the same definitions as your P&L, so the ads view and the finance view agree.

One view of ad performance.

Spend, ROAS, creative performance and audience insights for Meta and Google Ads in one place, with PULSE proposals next to the numbers they are based on.

Finsi Ads dashboard: attributed revenue, ROAS by campaign, and budget proposals

Proposals you approve, with a record.

PULSE does not just report. It proposes what to change, from budget moves to creative refreshes and audience expansion, and explains why. You approve or dismiss each one. Approved changes run through Finsi, so who approved what and when is always on record.

Finsi ad proposals awaiting approval

Frequently Asked Questions

1. Which ad platforms does PULSE support?

Meta Ads (Facebook and Instagram) and Google Ads (Search, Shopping, Display and Performance Max). PULSE looks across both networks, so you can compare cross-platform performance and total spend from one view.

2. Does Finsi change my ad spend automatically?

No. Despite the page address, nothing here runs unattended. PULSE proposes changes to budgets, bids, audiences and creatives, a person on your team approves each one, and only then does it run through Finsi, with a record of what changed, who approved it and when.

3. How does PULSE decide what to propose?

PULSE reviews campaign performance every day using the same verified numbers as the rest of Finsi. It looks at which audiences convert, how bids perform against your targets, which creatives are tiring and where budget is under- or over-performing, then puts specific proposals in front of you with its reasoning.

4. How does creative fatigue detection work?

Finsi tracks engagement metrics (CTR, conversion rate, CPM, frequency) for each creative over time. When it sees declining patterns, such as rising frequency with dropping CTR, it flags the creative and proposes refreshed variations drafted by MUSE for your approval.

5. What limits can I set?

You decide what PULSE can read, what it can propose and what it can run after approval, per agent and per brand. You can also set spend caps, ROAS and CPA limits that proposals must respect. You can revoke an agent's access in one place.

Move as fast as competitors, without losing control of spend

Tell us how your team manages ads today. We will show you how PULSE can propose the changes every day while your team keeps every decision.